We hear a lot about accountability when it comes to leadership. But what exactly does it refer to, and how does this trait lead to successful management? Show We’ll help you understand the behaviors associated with highly accountable people and explain how they lead to increased trust, stronger relationships, and better business outcomes. What is accountability?Accountability is accepting responsibility for your actions and being willing to own the outcomes of your choices, decisions, and actions. It may be helpful to share examples of what high and low accountability levels look like in action from a leadership perspective. Let’s say the CEO of your organization made a bad strategic decision. As a result, the entire company is working overtime to put out multiple fires. Instead of brushing everything under the rug or blaming the other executives who were part of the decision-making process, your CEO publicly takes ownership of her mistake, explains how she plans to avoid a similar outcome in the future, and thanks all the employees for their hard work and understanding. This is an example of a highly accountable leader. Now imagine there’s a major project at your company that was set to launch almost two weeks ago. But one of the teams is behind schedule and is slowing everything down. When asked for updates on the timeline, the manager of the project gets extremely defensive and – worse – blames the delays on his employees, who have been working late multiple times a week to try and catch up. This creates tension across the organization, and the project continues to be delayed for several more weeks. In this case, the manager is demonstrating low levels of accountability. Understanding the “Accountability Ladder”To help you understand the differences between low and high accountability, let’s take a look at the “Accountability Ladder” below. As you can see, this ladder represents a spectrum that outlines behaviors ranging from the least accountable (level 1) to the most accountable (level 8). Level 1 – Remain unaware This represents someone who is completely unaware that there’s a goal to pursue or a problem to solve. Level 2 – Blame others This is someone who is aware of the circumstances but chooses not to take responsibility for anything. Instead, they pin it on someone else. Level 3 – Rationalize At this level, people try to justify why they won’t accept responsibility for an outcome or decision. Level 4 – Wait and hope This level represents someone who is passive and chooses not to take action – with the hopes that the problem will go away or resolve itself. Level 5 – Accept the situation This is someone who acknowledges that there’s a problem and that changes need to be made. Level 6 – Acknowledge ownership This represents a person who is not only accepting of whatever needs to change but is also willing to accept their role in it. Level 7 – Look for solutions At this level, people are actively looking for solutions to overcome the challenges they’re facing. Level 8 – Take action Finally, this level represents someone who takes all the necessary actions to get the job done. In general, levels 1 to 4 represent behaviors associated with low accountability, while levels 5 to 8 represent behaviors associated with high accountability. 3 ways accountability leads to successful managementAccountability at the leadership level is important to the success of individuals, teams, and organizations. That’s likely why two-thirds of respondents from a survey of over 2,000 HR leaders said that leadership accountability is a critical issue within their organization. Here’s how being accountable leads to better outcomes. 1. Builds trustHigh levels of accountability, especially among leaders, builds trust within organizations. Knowing that their leaders will take responsibility for their decisions instills a high level of confidence in team members. Also, when leaders model this type of behavior for the rest of the company, it leads to a broader culture of accountability. Running a high-trust organization comes with many benefits. Compared with people at low-trust companies, people at high-trust companies report 74% less stress, 106% more energy at work, 50% higher productivity, 13% fewer sick days, 76% more engagement, 29% more satisfaction with their lives, and 40% less burnout. 2. Strengthens relationshipsAnother positive side effect of high accountability is that it allows leaders to build stronger relationships with their employees. When employees feel like they can have an open, two-way dialogue with their company leaders and managers, they’re more likely to be engaged in various aspects of the organization – whether that’s in the form of sharing feedback or asking questions. This, in turn, can lead to better business outcomes. In fact, studies have found that organizations with highly engaged employees have an average three-year revenue growth that is 2.3 times greater than companies with less engaged teams. 3. Minimize costly mistakesAccountability is good for business in other ways as well. When leaders can own up to the mistakes they make, they can more easily find a way to fix the problem and move forward. On the other hand, a leader who is in denial about a mistake likely won’t be able to work through it as quickly. Also, since accountable leaders aren’t afraid to admit their flaws or oversights to others, they can source solutions from the rest of the organization. This can lead to more innovative, creative, and diverse ideas. How to improve your levels of accountabilityIf you feel like you’re lacking in accountability as a leader, don’t worry! This is a muscle you can easily strengthen with the help of mentoring or leadership coaching. Mentors and coaches can support many aspects of accountability – from improving leaders’ abilities to follow through on actions to helping them identify areas where they can exercise more ownership. The American Society of Training and Development (ASTD) did a study on accountability and found that people have a 65% chance of completing a goal if they commit to someone. And if there’s a specific accountability appointment with an individual, such as a regularly scheduled session with a mentor or coach, those chances of success go up to 95%. Accountability is a critical trait that everyone at the management level needs to practice. By familiarizing yourself with the behaviors in the Accountability Ladder, and by seeking out the support of a coach or mentor, you can improve your own accountability levels and see better outcomes for your people and organization. To learn how mentoring and coaching can help you become a more accountable leader, request a demo.
A chief executive officer (CEO) is the highest-ranking executive in a company. Broadly speaking, a chief executive officer’s primary responsibilities include making major corporate decisions, managing the overall operations and resources of a company, acting as the main point of communication between the board of directors and corporate operations. In many cases, the chief executive officer serves as the public face of the company. The CEO is elected by the board and its shareholders. They report to the chair and the board, who are appointed by shareholders.
A CEO's role varies from one company to another depending on the company's size, culture, and corporate structure. In large corporations, CEOs typically deal only with very high-level strategic decisions and those that direct the company's overall growth. For example, CEOs may work on strategy, organization, and culture. Specifically, they may look at how capital is allocated across the firm, or how to build teams to succeed. In smaller companies, CEOs often are more hands-on and involved with day-to-day functions. One study from Harvard Business review analyzed how CEOs spend their time. They found that 72% of CEOs' time was spent in meetings versus 28% alone. Moreover, 25% was spent on relationships, 25% on business unit review and functional reviews, 21% on strategy, and 16% on culture and organization. Some food for thought: the study showed that just 1% of time was spent on crisis management and 3% was allocated to customer relations. Not only that, CEOs can set the tone, vision, and sometimes the culture of their organizations. On average, CEOs of the 350 largest companies in the U.S. have earned $24 million in annual salaries. To look at it another way, that's 351 times the salary of a worker. Since the 1970s, CEO pay is estimated to have skyrocketed over 1,300%. By contrast, worker compensation has grown 18%. Because of their frequent dealings with the public, sometimes the chief executive officers of large corporations achieve fame. As of Feb. 9, 2022, Elon Musk, founder of Tesla (TSLA) has over 73 million followers on Twitter. Similarly, Steve Jobs, founder and CEO of Apple (AAPL), became such a global icon that following his death in 2011, an explosion of both cinematic and documentary films about him emerged. Corporate America houses numerous titles of senior executives that begin with the letter C, for "chief." This group of top senior staffers has come to be called C-suite, or C-level in the corporate vernacular. It's worth noting that for small organizations or those that are still in the startup or growth phases, for example, the CEO may also be serving as the CFO and the chief operating officer (COO), and so on. This can lead to a lack of clarity, not to mention an overworked executive. Assigning multiple titles to a single executive-level individual can wreak havoc on a business's continuity and ultimately may affect its long-term profitability negatively. In short, when it comes to executive-level positions within an organization, assigned titles and the functions associated with each can become muddled quickly. The CEO directs the operational aspects of a company. Comparatively, the board of directors—led by the chair of the board (COB)—oversees the company as a whole. While the chair of the board does not have the power to overrule the board, the board has the power to overrule the CEO's decisions. Effectively, the chair is considered a peer with the other board members. In some cases, the CEO and the chair of the board can be the same person, but many companies split these roles between two people. The CFO is the chief financial officer of a company. While CEOs manage general operations, CFOs focus specifically on financial matters. A CFO analyzes a company's financial strengths and makes recommendations to improve financial weaknesses. The CFO also tracks cash flow and oversees a company's financial planning, such as investments and capital structures. Like CEOs, the CFO seeks to deliver returns to shareholders through focusing on financial discipline and driving margin and revenue growth.
Often, the chief operating officer (COO) is ranked second highest after the CEO. As the head of human resources, their responsibilities fall on recruitment, legal, payroll, and training along with administrative duties. There are many other leadership titles, some of which may or may not overlap with a CEO. Other common titles include:
A Chief Executive Officer's roles and responsibilities will vastly vary between companies, industries, and organization sizes. In general, a CEO may be expected to take on the following tasks:
During CEO transitions, markets can respond either positively or negatively to the change in company leadership. That makes sense, as studies show that CEOs may have a large impact on a company's performance. For instance, one study found that 45% of company performance is influenced by the CEO. But on the flip side, another shows that CEOs affect just 15% of variance in profitability. When a new CEO takes over a company, the price of its stock could change for any number of reasons. However, there is no positive correlation between a stock's performance and the announcement of a new CEO, per se. However, a change in CEO generally carries more downside risk than upside, particularly when it has not been planned. A stock's price could swing up or down based on the market's perception of the new CEO's ability to lead the company, for example. Other factors to consider when investing in a stock that's undergoing a management change include the incoming CEO's agenda; whether there might be a shift in corporate strategy for the worse; and how well the company's C-suite is managing the transition phase. Investors tend to be more comfortable with new CEOs who are already familiar with the dynamics of the company's industry, and the specific challenges that the company may be facing. Typically, investors will assess a new CEO’s track record for creating shareholder value. A CEO's reputation could be reflected in areas like an ability to grow market share, reduce costs, or expand into new markets.
CEOs are responsible for managing a company's overall operations. This may include delegating and directing agendas, driving profitability, managing company organizational structure, strategy, and communicating with the board.
It depends. In some cases, CEOs are the owners of a company. In others, CEOs are elected by the board of directors.
CEO is the highest position to occupy in a company. The CFO, who is responsible for the financial discipline of a company along with identifying the strengths and weaknesses of a company, ultimately reports to the CEO.
A CEO often reports to a board of directors. The board oversees the performance of the CEO and can elect to remove or replace the CEO if they feel the executive's performance isn't producing the results they want to see. |